HOOD Sailmakers
Identity, Advertising, Signage
KCC redefined Hood’s corporate identity by modernizing and solidifying artwork, colorways, and fonts for this classic sailmaker under new management. Together we pinpointed a new target audience and developed a meaningful strategy for advertisements and signage based on the concept of long-term trust, reliability, and classic yet innovative construction.
- ClientHOOD Sailmakers
- SkillsBrand Identity